[Source: "High-tech LED - Research and Review" September issue GLII]
For traditional lighting companies, the transformation of LED is definitely the most popular word at the moment. Although the LED lighting retail market is still a long way from the real start, many traditional lighting companies have begun to plan ahead.
The High-tech LED Industry Research Institute (GLII) recently released a research report that more than 80% of traditional lighting companies in China have begun to get involved in LEDs, and some SMEs have even abandoned traditional lighting business.
Whether it is the "NVC farce" that has been heated up, or Foshan Lighting, which is in the midst of a violation of the regulatory trade, the management of the above-mentioned company has no conclusion on whether to firmly transform the LED, and many dealers can't see hope.
In June 2012, Foshan Lighting announced the dissolution of the new light source company, which was established more than a year ago, and once again exposed the powerlessness of traditional lighting giants to transform LEDs.
Traditional lighting giants are still lingering
The boat is easy to turn around and the boat is difficult to turn around. For SMEs, it is relatively easy to abandon traditional lighting and fully enter the LED. In 2011, the price of trichromatic phosphors increased exponentially. A large number of small and medium-sized enterprises that did not have large-scale advantages were difficult to maintain in the traditional lighting business. Therefore, they have been involved in the LED lighting industry. It can be said that the situation is forced, and it is definitely a homeopathic move.
For large traditional enterprises, although they have begun to get involved in LED, it is still a minority that is really willing to invest huge sums of money to expand the LED business. Even some of the management of the company still disagree on whether to transform LEDs and choose when to transform. Recently, the internal staff of many traditional lighting companies revealed that the company's management has not yet had a result on whether to transform LEDs, and it is still in its infancy.
In fact, in recent years, although traditional lighting giants have been active in the LED field, there are not many gains.
Foshan Lighting: 铩羽而归
Foshan Lighting Transformation LED first battle, it will return.
In June 2012, Foshan Lighting announced the announcement of the Guangdong Fuzhao New Light Source Technology Co., Ltd. (hereinafter referred to as “New Light Source Companyâ€), a subsidiary of the clearing and writing off, and announced that it will jointly establish a joint venture with Lijia Kechuang Co., Ltd. in April 2011. The new light source company officially dissolved. Although as early as August 2010, Foshan Lighting issued an announcement on the signing of the LED project cooperation intention agreement, saying that it had reached a preliminary cooperation intention with the US Puri company, but so far, there has been no progress in this project.
Regarding the announcement of the clearing subsidiary, due to the changes in the market and technological environment, the company's original development project has a large market risk. Since its establishment, it has not carried out actual operations, and the company's existence will only increase the corresponding management fees. Failure to produce economic benefits will seriously damage the interests of the shareholders of the company.
From the establishment of the subsidiary to the dissolution, the new light source company did not generate any income for more than a year, which is enough to explain the “strength†of Foshan Lighting's investment in this project. The cost of “installing the facade†is a bit large.
Perhaps Foshan Lighting had placed too much hope on the company's largest shareholder, Osram, Germany. Originally thought that it could borrow its mature LED technology, but the company's wishful thinking did not do so. Because OSRAM is the largest single shareholder of Foshan Lighting, but it is also the biggest competitor.
NVC Lighting: Undecided
NVC lighting LED transformation path, can be described as uncertain.
During the period, dealers threatened to start a new stove, set up a new LED company and brand, and plan to recruit upstream suppliers. Although it has not been done since then, it can be seen that NVC lighting has not been seen by dealers in LED lighting. hope.
The internal staff of NVC Lighting revealed that the management has not yet reached a conclusion on whether to focus on developing the LED market in the short term. From the data of the company's LED revenue in the past three years, NVC Lighting's gains in the LED field have been very small in recent years.
For traditional lighting companies, the transformation of LED is definitely the most popular word at the moment. Although the LED lighting retail market is still a long way from the real start, many traditional lighting companies have begun to plan ahead.
The High-tech LED Industry Research Institute (GLII) recently released a research report that more than 80% of traditional lighting companies in China have begun to get involved in LEDs, and some SMEs have even abandoned traditional lighting business.
Whether it is the "NVC farce" that has been heated up, or Foshan Lighting, which is in the midst of a violation of the regulatory trade, the management of the above-mentioned company has no conclusion on whether to firmly transform the LED, and many dealers can't see hope.
In June 2012, Foshan Lighting announced the dissolution of the new light source company, which was established more than a year ago, and once again exposed the powerlessness of traditional lighting giants to transform LEDs.
Traditional lighting giants are still lingering
The boat is easy to turn around and the boat is difficult to turn around. For SMEs, it is relatively easy to abandon traditional lighting and fully enter the LED. In 2011, the price of trichromatic phosphors increased exponentially. A large number of small and medium-sized enterprises that did not have large-scale advantages were difficult to maintain in the traditional lighting business. Therefore, they have been involved in the LED lighting industry. It can be said that the situation is forced, and it is definitely a homeopathic move.
For large traditional enterprises, although they have begun to get involved in LED, it is still a minority that is really willing to invest huge sums of money to expand the LED business. Even some of the management of the company still disagree on whether to transform LEDs and choose when to transform. Recently, the internal staff of many traditional lighting companies revealed that the company's management has not yet had a result on whether to transform LEDs, and it is still in its infancy.
In fact, in recent years, although traditional lighting giants have been active in the LED field, there are not many gains.
Foshan Lighting: 铩羽而归
Foshan Lighting Transformation LED first battle, it will return.
In June 2012, Foshan Lighting announced the announcement of the Guangdong Fuzhao New Light Source Technology Co., Ltd. (hereinafter referred to as “New Light Source Companyâ€), a subsidiary of the clearing and writing off, and announced that it will jointly establish a joint venture with Lijia Kechuang Co., Ltd. in April 2011. The new light source company officially dissolved. Although as early as August 2010, Foshan Lighting issued an announcement on the signing of the LED project cooperation intention agreement, saying that it had reached a preliminary cooperation intention with the US Puri company, but so far, there has been no progress in this project.
Regarding the announcement of the clearing subsidiary, due to the changes in the market and technological environment, the company's original development project has a large market risk. Since its establishment, it has not carried out actual operations, and the company's existence will only increase the corresponding management fees. Failure to produce economic benefits will seriously damage the interests of the shareholders of the company.
From the establishment of the subsidiary to the dissolution, the new light source company did not generate any income for more than a year, which is enough to explain the “strength†of Foshan Lighting's investment in this project. The cost of “installing the facade†is a bit large.
Perhaps Foshan Lighting had placed too much hope on the company's largest shareholder, Osram, Germany. Originally thought that it could borrow its mature LED technology, but the company's wishful thinking did not do so. Because OSRAM is the largest single shareholder of Foshan Lighting, but it is also the biggest competitor.
NVC Lighting: Undecided
NVC lighting LED transformation path, can be described as uncertain.
Table 1 Traditional lighting giant LED road in recent years 
Source: Gaogong LED Industry Research Institute (GLII)
Table 2 NVC Lighting's revenue in the past three years accounted for the company's total revenue 
Data source: Corporate earnings report, Gaogong LED Industry Research Institute (GLII)
During the period, dealers threatened to start a new stove, set up a new LED company and brand, and plan to recruit upstream suppliers. Although it has not been done since then, it can be seen that NVC lighting has not been seen by dealers in LED lighting. hope.
The internal staff of NVC Lighting revealed that the management has not yet reached a conclusion on whether to focus on developing the LED market in the short term. From the data of the company's LED revenue in the past three years, NVC Lighting's gains in the LED field have been very small in recent years.
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