Where is Apple's huge funds going?

January 30 news, according to foreign media reports, analysts believe that the iPhone's founders will soon surpass the U.S. government, become a US asset crocodile, and will launch a series of acquisitions, but Apple itself seems to be more concerned about the Payment-type television services enter the market.

Apple CEO Cook can be regarded as one of the highest-paid bosses in the United States. The most recent salary includes cash and stocks totaling 240 million pounds, but he is not spending extravagantly, even after selling $100 million in stocks. He also rented a medium-sized house and eventually purchased a $1.9 million 4-bedroom house in 2010.

Apple’s current cash assets amount to 98 billion U.S. dollars, and it will reach 150 billion U.S. dollars by the end of the year, exceeding the U.S. government. Wall Street predicts that Apple will carry out the biggest gamble in the company's history - to enter the Internet TV industry. Its operating mode is similar to that of iPods and iPhones. iTV will set a new flame in the film and television industry as it breaks the rules of music and mobile phone industry.

Analysts had this prediction because Disney CEO Bob Iger joined Apple’s board of directors. Following the successful launch of the film Toy Story and Finding Nemo with Apple, Steve Jobs became the largest shareholder of Iger in 2006, and Disney was Steve Jobs. The shares of Pixar, the computer animation design studio, paid 7.4 billion U.S. dollars. Disney's share dividend in December last year was 50% at $0.6 per share, while the Jobs Fund profited $82.8 million from the 134 million Disney shares.

Nearly two-thirds of Apple’s assets are overseas, which limits the share of domestic investors’ dividends, because according to U.S. government regulations, businesses can postpone paying taxes on overseas profits. Apple, Google, and Cisco each have more than one trillion US dollars in overseas profits. Despite this, Apple has enough cash to pay its domestic dividends. According to Morgan Keegan’s Tavis McCourt, “Investors are generally more concerned with larger capital accumulation because the more volatile the cash acquisition is, the greater the instability is.”

There have been similar precedents for technology companies. For example, Microsoft purchased Skype for $8.5 billion last year. HP's core products have been affected by the popularity of tablet PCs and smart phones, which cost £7 billion in cooperation with Autonomy, the UK search software company. And Apple may also acquire a mobile phone network company, because the US network is very costly, even the smallest national telecommunications operator T-Mobile, also consumed AT & T company 39 billion US dollars. Apple's cash is enough to acquire such telecommunication companies, but it is not enough to compete with companies such as Vodafone or Telefónica.

Apple may also flex its muscles in two areas. The first is to expand the number of stores to 350, with the main target in the east, and strive to improve user services. In addition, the company plans to enter the smart TV market. Unlike Apple's existing TV programs, the new product will connect the user's existing devices to the Internet through a small box. The iTV will be equipped with a host screen and can also subscribe to iTunes.

iPhone users can also purchase mobile phones at a lower cost by signing up for a two-year network plan, and reduce the cost of purchasing new TVs by subscribing programs such as iTunes movies and TV programs.

As for whether or not Apple wants to be a media company, it is rumors that it is true. iTunes had a total revenue of 3.2 billion pounds in 2011, which is higher than iTV's 2 billion pounds, even equal to BBC's 3.5 billion pound annual financial budget, and it also reached one-third of Amazon's global media sales in 2010. Of course, Apple still hopes to have other companies to do the job. A company spokesperson said that it plans to compete with Sky for the English Premier League broadcast rights.

In short, Internet TV and movie rental services will become one of Apple's next goals.

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