According to a report from Canalys, in the third quarter of 2017, Sony sold 490,000 PlayStation VR helmets, Oculus sold 210,000 Rift helmets, and HTC sold 160,000 Vive kits. The research agency has not released the data for the previous quarters, but said that this is the first time that high-end helmet sales have exceeded 1 million units in a single quarter.
According to analysts' estimates, Sony's long-term sales in the VR arena exceed HTC and Oculus. This is undoubtedly because the PlayStation VR is connected to the PS4 game console and does not require a desktop PC to run. However, in the HTC and Oculus competition, both sides have won and lost, but it seems that Facebook's sharp price cut on the Oculus Rift has made Oculus more popular.
The current retail price of PS VR and Oculus Rift are all 399 US dollars (about 2635 yuan), HTC Vive is even more expensive, 599 US dollars (about 3956 yuan). The report shows that Sony, HTC and Oculus share about 86% of the global high-end VR helmet market. This quarter also included the release of Microsoft's Windows 10 mixed-reality platform, which features product content from original equipment manufacturers such as Samsung, Dell, Lenovo, and Hewlett-Packard.
Although the easiest way to classify high-end VR headsets is to categorize them according to their ability to support highly realistic games, the inclusion of a location tracking system to allow users to move freely is the future of lower-end integrated helmets. Gradually have features. In the coming months, Lenovo will collaborate with Google to launch a stand-alone device with position tracking, while Oculus will continue to develop its "Santa Cruz" prototype, which will also include a position tracking controller.
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