The domestic VR industry is in full swing. According to a report released by IDC, the VR/AR market will generate 13.9 billion U.S. dollars in revenue this year, with an annual growth rate of 130.5%. The consumption of VR/AR will continue to increase and it is expected to total 1433.3 billion U.S. dollars in 2020.
The VR hardware market has been flourishing, forming a relatively mature business, and users are increasingly eager for high-quality VR content. VR games and VR video streaming are two popular areas that are currently the most popular and easily accepted by users. VR game entrepreneurs should pay more attention to exploring new games and pay attention to the match between content and technology.
Under the general trend of the Internet, physical businesses are in urgent need of a good online advertising method to promote their own shops and products. Traditional online advertising methods can no longer meet consumer demand, and 360-degree panoramic display can be more realistic and intuitive. Displaying the business to the consumers of the customers brings traffic and benefits to the businesses. According to incomplete statistics, the number of physical businesses in Henan Province is not less than a few million, and the market prospect is very broad. In the era of the Internet, the user experience is paramount. The 360 ​​panorama is a new technology display technology. Through innovative advertising methods, it can attract users' eyes, stay at home, watch real scenes, and achieve an immersive experience.
Point of view from the consumer point of pain: For example, the hotel consumer industry, many consumers in the hotel booking process, have encountered such a scene: online photos of hotel rooms look bright and spacious, extraordinary style, I feel very much like, so really open the door After inserting the room card, he was disappointed. In the hotel industry, online photographs and real-world goods are not in the correct version, and most of the time, it is not the intention of the business. There are many room types and decoration styles, and the photos displayed on the line are limited and cannot correspond to one another. This is the main cause of consumer confusion. Coupled with the hotel photos are often too much of the suspicion of landscaping, but also let the guests have a psychological gap after the shop. This is already a long-term pain point in hotel consumption.
Point of view from the business point of pain: the information caused by the asymmetry of the information is two-way, such as the perspective of the business: high-end resort hotel encountered another dilemma. Their problem is how to book online and fully show their beauty to attract customers. Because for those hotels that have capitalized on the overall layout and decoration, static photographs are far from being able to express their level and style, thus becoming a performance bottleneck.
Whether merchants stand in the perspective of customer experience to recall that when a consumer wants to select a suitable KTV, when a family searches for a tourist attraction on the Internet, whether limited pictures and similarly-unordered graphic combinations can Caused consumers to make enough decision-making basis and consumer interest? For some industrial foreign trade factories, when customers fail to visit the site, they can provide customers who are far away from oceans in a more portable and economical way. The advantages and strength of your own factory?
The answer is yes.
When we need a real, comprehensive, and intuitive representation of a scene, 360VR panorama is undoubtedly the best choice.
In this environment, the panoramic smart city can be said to have emerged, opening the VR online shopping trend. Bringing physical businesses to online 360-degree panoramic display, let users reach the immersive ultimate experience. Panorama Smart City belongs to Henan Yijing Space Culture Communication Co., Ltd.. Over the years, it has been dedicated to providing 360-degree panoramic display and 360-product display services for various industries. It has provided 360-degree panoramic display services and 360-display services for many well-known domestic brands. , And well received. With continuous development and technology accumulation of 360-degree panoramic technology, it has become the leader of the industry.
So far, it has provided panoramic data collection services for a number of map companies. In 2015, it became a national 5 star super certification company for Tencent maps, and the number of data collected ranked first in the country. In April 2016, Dayu.com reported on “Panorama Smart City†and became the focus of the entrepreneurship in Dayu. In July 2016, Lu Pengyuan, the founder of the platform, went straight to CCTV's “Entrepreneurship Exchange†with “Panorama Smart City†and staged a visual feast of virtual reality to set a bigger dream stage for the “Panorama Smart Cityâ€. After the broadcast of the program, the “Panorama Smart City†was officially introduced to the national market. VR enthusiasts and entrepreneurs consulted and joined. There are now more than 60 agents on the platform, and the local market is also in full swing and blooming “Panorama Smart Cityâ€. - China's first VR commercial panorama platform, "putting in" the city into the pocket, will have a full range of true, fast, and provincial services, true: scenes, information, playing only real; fast: panoramic vision, through the heart; Province: How much to spend, how much to return, so that consumers can eat, drink, and play. The platform is responsible for promoting and attracting users. There is no reason to refuse us. For platform agents, this is an open technology platform that allows the public and grassroots entrepreneurs to participate in hosting the entrepreneurial dream of a new generation of young people. .
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